Great gentle clean
"I tried a sample of the ACV shampoo and preferred it over the moisturizing shampoo! Better lather and more of a clean feel without stripping the hair completely. I used this with the moisturizing conditioner."










12 oz
$36.00
Condition and smooth hair while sealing in moisture. This 98%...
Overall rating: 4.8122272 / 5 from 458 reviews.
This sulfate-free shampoo, enriched with organic apple cider vinegar and argan oil, is praised for its gentle cleansing, scalp care, and ability to enhance hair shine and softness. Customers also appreciate its wonderful scent and eco-friendly bottle design.
Review topics: [volume, results, ingredients, service, quality, fragrance, feeling, colour, texture, packaging, value, smells, look, amount, hair, shipping, scalp, balance, bottle, works, consistency, daughter, container, use, formula, residue, husband, line, difference, shampoo].
"I tried a sample of the ACV shampoo and preferred it over the moisturizing shampoo! Better lather and more of a clean feel without stripping the hair completely. I used this with the moisturizing conditioner."
"I've tried other products by AG Care and loved them. However, this was my first time trying this shampoo and conditioner and I was disappointed. It leaves an oily residue that doesn't wash out and makes my hair feel greasy. I can usually wash my hair every 2-3 days but I've had to wash it daily since starting this product."
"This shampoo smell so good and leaves my thinning, mature hair clean and hydrated."
"I love the apple cider shampoo and conditioner as well as the Curl cream!"
"The Balance shampoo and conditioner were recommended to me by my stylist when I asked her about clarifying hair products. My hair tends to get build up when I don’t use quality products. I wash my hair 2-3 times a week and find that I have to wash and rinse twice each time for my hair to feel clean. I don’t mind it though. My husband started using these products too, so that’s a reason I reordered them too. I also appreciate the metal bottles and ability to order refills for them!"
"This shampoo is now my go to for my thick curly hair. After having a baby my hair changed so much and this shampoo helped revitalize my curls and bring them back. Thanks AG!"
"I’m obsessed with the AG Care Cleanse, Shine & Moisture Duo! It’s a game-changer for my fine hair with oily roots and dry ends. The shampoo smells amazing and leaves my scalp fresh without drying out my hair. The leave-on conditioner is just as impressive—it’s deeply hydrating and smells delicious, yet it’s so lightweight that it never weighs my fine strands down. Finally, a professional duo that perfectly balances my hair!"
"I'll try anything, once. The bottle of Balance shampoo affected me at the retailer's simply because it was packaged in aluminum. Yay, down with plastics! But when it was time to buy more shampoo, I searched for this on the interwebs because it's gentle and cleans well. Bonus, it works well with the other hair products in my shower. Highly recommend (I have fine, colored and silver hair)."
"I've been looking for new shampoo & I'm delighted to have found one that cleans and cares for my hair like this one does. Thank you AG Care"
"Great quality shampoo, slightly drying so will use not every wash"
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